EchoUser | UX Research & Design Agency

Visual Design

Visual Design is applying the visual language that connects products to users.

Rules & syntax, design systems, and overall look-and-feel amplify the interaction design into full product design.

Used in development phases:

Related services:

Featured

Highlight case studies and blog stories associated with Visual Design.

Threadflip Fashion Marketplace

Research & Visual Design

With the help of our rapid-fire user research and visual design, Threadflip brings the unique, real-life shopping experience online.

Pulse Secure: Orchestrator Design

Collaborative Design Process

Narrowing the focus of the redesign project down to pain points for higher product impact.

Ultimate Software: Visual Design

Unified Visual Identity

Creating a visual style guide to differentiate Ultipro with a look and feel that is “bravely human.”

Collections

Domain and method sample work that commonly utilize Visual Design service.

Start-ups

Growth businesses need UX that can adapt to evolving needs.

Case

Drivescale Composable Infrastructure

Power and Flexibility through UX

DrivescaleConceptual Modeling. Full-Service. Interaction Design.

Case

Stitcher Iterative Test & Design

The RITE Method for Internet Radio

StitcherDiary Studies. Prototyping. RITE - Rapid Iteration.

Notable value:

Grit

Infuse passion, fortitude, and determination into getting things done. Hard work creates talent.

Story

The step by step guide of running an ideation workshop

I recently co-facilitated an ideation workshop at Emerson, where we used activities to generate innovative solutions. In this summary, I'll share the workshop's purpose, key aspects, and some tips for running a successful event. We aimed to align everyone's goals, encourage divergent thinking, and gain real-time input from participants.

May 8, 2019

Common service:

Personas

Personas are patterns of insights across user types based on real users.

They are a reference to help make design decisions and keep the user at the center of the design process.

Common service:

Journey Maps

Journey Maps are timeline visualizations of using a product to help broad understanding.

They highlight issues & opportunities for key personas across different stages.

Case

Mighty: Investment Management

Start-up Fintech Design

MightyContextual Inquiry. Conceptual Modeling. Interaction Design.

Common service:

Conceptual Modeling

A conceptual model is a simplified representation of relationships & hierarchy for a product or service.

It helps designers think of high level solutions and guide detailed design direction.

Notable value:

Creative Spirit

Diversity, curiosity, and adventure give us perspective. Get out there and pursue life.

Trailblazing, on Earth, in Space, and beyond

Case

RoboCam: The Social Robot

Industrial Design & Robotics

RoboSystems Industrial Design. Interaction Design. User Interviews.

Story

Hack Space. Save Planet Earth.

EchoUser has partnered with NASA's Asteroid Grand Challenge to organize the Asteroid Hackathon, inviting designers, engineers, and astronomers to turn asteroid data into digestible information for citizen scientists. The winning team will receive a cash prize to further develop their idea.

August 11, 2014

Common service:

Workshops

Workshops are hands-on group sessions. They have many uses to spur design thinking and share knowledge.

Visioning, training, brainstorming, design sprints, project debriefs and more.

Story

#InnovateEarthquakes

I recently participated in a meeting on innovating for disasters, with futurists, scientists, engineers, and designers. As a graphic note taker, I captured the day's discussions. We focused on earthquake preparedness, the role of fear in disasters, and how design can improve disaster situations.

June 23, 2014

Notable value:

Creative Spirit

Diversity, curiosity, and adventure give us perspective. Get out there and pursue life.

Story

Asteroid Design Jam at EchoUser

We held a design jam at EchoUser HQ to distill asteroid data into intelligible information for the general public. Teams brainstormed creative ideas such as a game, an innovative website approach, a race to raise awareness and funding, and a basic platform. The jam was a success and a springboard for the upcoming Asteroid Hackathon event.

August 22, 2014

Story

Live Sketching at NASA's Big Think

At NASA's Big Think conference, we used graphic facilitation to capture presentations on human-computer interaction and user perspective in space-related fields. This method promotes active listening, visualizes information, helps revisiting information, and summarizes findings, making complex data more digestible and memorable.

February 20, 2017

Visual Design

Visual Design is the visual language, syntax, and overall look-and-feel that amplifies interaction design.

Case

Ultimate Software: Visual Design

Unified Visual Identity

Ultimate SoftwareBranding. Sprints. Usability Testing.

Story

Why Go Lo-Fi?

In UX design, low-fidelity artifacts can be valuable for fast, cheap idea development, focused critique, and better user/non-designer involvement. High-fidelity designs are important for final products, but low-fidelity sketches and prototypes offer essential reality checks for design success.

July 12, 2016

Notable value:

Creative Spirit

Diversity, curiosity, and adventure give us perspective. Get out there and pursue life.

Case

Threadflip Fashion Marketplace

Research & Visual Design

ThreadflipContextual Inquiry. Surveys. Interaction Design.

Common service:

Visual Design

Visual Design is applying the visual language that connects products to users.

Rules & syntax, design systems, and overall look-and-feel amplify the interaction design into full product design.

Story

Designing Avatars for Cats

National Cat Day is coming! 🎉 At EchoUser, our designer Jie Tang turned 4 feline faves into cartoons: Oscar the Ocicat, Sidra the Siamese, Percy the Persian, & Shirley the British Shorthair. Fun, quirky & lovable, share these cat avatars with fellow kitty enthusiasts! 😺🐾💕

October 27, 2017

Story

Designing Avatars for Dogs

It's National Dog Day! 🐾🎉 Our designer Jie Tang created adorable dog avatars: Frenchie the French Bulldog, Bueller the Black Lab, Penny the Pug, & Corn the Corgi. Cartoonified & full of personality, these canine cuties are perfect to share with dog lovers! 🐶💖✨

August 28, 2017

Story

Why UI Animation Matters

Motion design enhances software by guiding user attention and adding personality. UI animation makes products responsive and demonstrates craftsmanship. To create good CSS UI animation, animate opacity and transform properties, use fast and independent animations, and apply custom easings.

April 6, 2016