RITE - Rapid Iteration
RITE - Rapid Iteration

Rapid Iterative Test & Evaluation is a testing methodology and framework for iterating design through "rapid" test feedback. Can be implemented from user to user, test to test, or over longer periods tied to product releases.

Used in development phases:
RITE - Rapid Iteration
Collections
Domain and method sample work that commonly utilize RITE - Rapid Iteration service.
Enterprise

Global companies need UX that can harness sophistication & depth.

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Start-ups

Growth businesses need UX that can adapt to evolving needs.

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