The Research phase of our services explores users' wants & needs, aligning them with business and technical requirements.
The insights gained lay the groundwork for product design and development.
Design then translates these insights into tangible product. Testing validates the research assumptions and identifies any issues with product implementation.
Sample Service Work
Sample work collections that commonly utilize Research and related methods.
Personas
Personas illustrate product use patterns among user types, guiding design decisions.
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Journey Maps
Journey maps outline user interactions with a product over time, highlighting issues, and opportunities.
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Contextual Inquiry
Contextual inquiry is observing users in natural environments for overall insights on real product use.
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